PhoneCLIP
A New Standard in Compact Phone Stands
Client:
Edelkrone
Year:
2023
Type:
Camera & Phone Accessories
Services:
Industrial Design
Product Visualization
Project Description
When examining phone stands in the market, it was observed that conventional mounting methods like clamps and MagSafe requires a body approximately as wide as the phone itself. To keep it balanced when adjusting the angle, a broad base is essential. As a result, we end up with products that are not portable and take up more space than the phone itself.
Credits
Designer
:
Gökhan Çetinkaya
PhoneCLIP was created with one bold objective: to become the world’s smallest phone holder. While most phone mounts rely on bulky clamps or wide bases, the PhoneCLIP achieves stability through its extremely compact and portable form factor.
It is no coincidence that Apple chose this accessory for the iPhone 17 Pro launch video. The PhoneCLIP does not cover or hide the phone’s design, something crucial for Apple, especially when introducing a brand-new iPhone generation. By using a holder that is almost invisible, Apple ensured that all focus stayed on the iPhone 17 Pro itself.
